Enam Bagian Waktu SOCIAL MEDIA MANAGEMENT

Sobat DIGITAL, ada 6 (enam) bagian waktu "SOCIAL MEDIA MANAGEMENT". Dapat juga diterapkan pada Media Digital lainnya, seperti Blogging.

Bagian waktu pertama adalah IDEA (termasuk Strategi tentunya). Bagian kedua, CREATE dan ketiga adalah PUBLISH.

Tidak hanya sampai pada PUBLISH lalu Sobat DIGITAL tinggal pergi (Hit & Run). Bagian waktu keempat adalah ENGAGE, bagaimana waktu Anda curahkan untuk berinteraksi dengan Audience, ada pada bagian ini.

Lalu bagian kelima adalah ANALYZE. Pada bagian ini, Sobat DIGITAL dapat mengukur tingkat engagement dan metrics lainnya.

Terakhir, bagian keenam adalah REPEAT, ulangi lagi dengan IDEA baru berdasarkan ANALYZE sebelumnya.

"Ada dua kenikmatan yang kebanyakan manusia tertipu karena keduanya: kenikmatan kesehatan dan kesempatan (waktu luang), HR. Al-Bukhari" ..

Sobat DIGITAL, gunakanlah waktu sebaik mungkin!

by https://muhammadidhamazhari.com/

Program BIOGRAFI KOMPASS Nusantara 17 Juni 2020

Berikut ini tanggapan (resume) by Idham Azhari (Co-founder KOMPASS Nusantara kompass.id) pada Program BIOGRAFI KOMPASS Nusantara 17 Juni 2020 ..

Terima kasih Bu Wina @⁨KOMPASS "Erwina Kartini"⁩ , sungguh Pemaparan yang mencerahkan & menginspirasi Kita semua 👍👍👍😃😃..

Perjuangan Bu Wina sebagai SINGLE PARENT sungguh mendapatkan RAHMAT ALLAH SWT .. now I'm speechless  .. tetap SEMANGAT Bu Wina, SUKSES BESAR menanti Bu Wina segera!..

Sekali lagi terima kasih banyak Bu Wina, SEHAT & SUKSES SELALU buat Bu Wina & Keluarga tercinta di rumah ..

BERKAH BERLIMPAH selalu menyertai .. Aamiin yaa robbal'alamiin 🤲🤲🤲🙏🙏🙏😊

https://muhammadidhamazhari.com/

Program SMART KOMPASS Nusantara 11 Juni 2020

Berikut tanggapan (resume) by Idham Azhari (Co-founder KOMPASS Nusantara kompass.id) pada Program SMART KOMPASS Nusantara 11 Juni 2020..

Terima kasih Pak Nicho, as usual, Pemaparan yang selalu mencerahkan Kita semua 💪💪💪😃😃..

Kompassers Nusantara, menarik apa yang disampaikan Pak Nicho barusan, pada LEVEL 5 AMBITION sangat relevan dgn situasi COVID-19 PANDEMIC .. terus berjuang & berkarya!!

Dan semua dimulai dari MINDSET yang sudah tertanam, dari MINDSET jadi BEHAVIOUR (misalnya jadi terbiasa dgn DISIPLIN), lalu jadi CHARACTER .. CHARACTER ini yang menjadi DESTINY!!

Sekali lagi terima kasih banyak Pak Nicho, SEHAT & SUKSES selalu buat Pak Nicho & Keluarga tercinta di rumah ..

BERKAH BERLIMPAH selalu menyertai ..

Aamiin 🤲🤲🤲🙏🙏🙏😊

https://muhammadidhamazhari.com/

Program BIOGRAFI KOMPASS Nusantara 03 Juni 2020

Berikut adalah tanggapan (resume) by Idham Azhari (Co-founder KOMPASS Nusantara) pada Program BIOGRAFI KOMPASS Nusantara 03 Juni 2020..

Terima kasih Pak Bobby @⁨KOMPASS "Bobby Meidrie"⁩ , sungguh Pemaparan yang mencerahkan Kita semua, kereeen TOP 💪💪💪😃😃..

Kompassers Nusantara, seperti yang disampaikan Pak Bobby barusan, prinsip FOLLOWERSHIP sangatlah berperan untuk CREATE THE NEXT LEADER, tentu saja mencapai STAR terlebih dahulu dengan CRITICAL THINKING nya & PARTICIPATION ..

Pada dasarnya Kita harus ADAPTIVE terlebih dahulu atawa menerima "keinginan" kelompok and then sampai ke CREATIVE, menciptakan standar nilai sendiri based on perjalanan ADAPTIVE tadi ..

Sekali lagi terima kasih banyak Pak Bobby, SEHAT & SUKSES selalu buat Pak Bobby & Keluarga tercinta di rumah..

BERKAH BERLIMPAH selalu menyertai .. Aamiin 🤲🤲🤲🙏🙏🙏😊

https://muhammadidhamazhari.com/

SEO dan GROWTH HACKING

Sedikit cerita mengenai SEO (SEARCH ENGINE OPTIMIZATION) dengan LBO (Local Business Optimization) atau disebut LOCALIZATION/LOCAL BUSINESS/LOCAL SEO yang bisa diterapkan untuk semua BISNIS..

LBO-SEO adalah teknik lawas yang banyak dipakai Pakar Digital Marketer Dunia, dan saat ini menjadi teknik paling ampuh dibanding teknik digital marketing lain .. memang agak sulit teknik ini, tapi bisa bertahan lama terus menerus (asalkan Domain/Hosting) dibayar pertahun .. mengapa agak sulit? karena digital marketer harus pantau terus algoritma google, dimana kiranya "growth hacking" dapat dilakukan supaya bisa bertahan "abadi"..

Dan mengapa dipilih teknik yang bisa bertahan "abadi"?, karena banyak Pebisnis sekarang lakukan penghematan biaya marketing mengingat FB Ads maupun IG Ads menjadi sangat mahal, semua orang terjun ke Online karena Offline menjadi tidak relevan lagi (berlaku hukum supply & demand & new normal yang meluluhlantakkan Pebisnis Offline)..

Beriklan sosmed sangatlah mudah asal ada anggaran yang buanyaaak, but FB Ads dan Ads lain hanya bercokol pada saat campaign aja (Kick & Run Method).. 

Optimasi Sosmed hanya untuk boosting atau "second platform" mengingat Sosmed bakal bisa tumbang alias postingan Kita bertahun2 akan seketika lenyap sirna , contohnya Google+ sudah tumbang, path, friendster, Myspace dl..

Pada dasarnya, siapa yang lebih dulu lakukan teknik LBO-SEO, itulah pemenangnya, menjadi AUTHORITY dibanding Pesaing..

Orang dengan mudahnya meniru metode BISNIS (tinggal ATM aja, amati-tiru-modifikasi)..

Misalnya ada Cafe "Pelopor" didalam suatu Kota dengan fisolofi yang ciamik, tiba2 ada Cafe "Peniru"! dan ketika Cafe "Peniru" lebih dahulu lakukan ONLINE PRESENCE dengan teknik LBO-SEO ketika itu pula ada OPPORTUNITY LOST pada Cafe "Pelopor" dan Cafe "Pelopor" akan sulit mengejar, GOOGLE lebih dahulu LOVE ke Cafe "peniru"..

Bahkan Cafe "Pelopor" bisa luluhlantak karena tidak ada "SEO TRUST" pada media DIGITAL!

Customer baru dan customer lama Cafe "Pelopor" akan tersedot ke Cafe "Peniru"..

Actually Teknik LBO-SEO adalah teknik Para "Buzzer" hahaha ... karena ada growth hacking disana, bagaimana optimisasi dilakukan terus menerus, konsisten terus..

"Buzzer" tentu saja bisa positif kalau untuk jual produk yang diinginkan Customer ... INBOUND MARKETING sangatlah intens pada teknik LBO-SEO...

So, bagaimana "Buzzer" bisa menguasai satu topik tertentu? yaa dengan teknik LBO-SEO!! ..

But GROWTH HACKING gak melulu DIGITAL.. GROWTH HACKING adalah salah satu teknik MARKETING .. dengan biaya rendah, Anda bisa HACK bagian mana saja dengan tujuan CUSTOMER ACQUISITION COST & LIVE TIME VALUE OF CUSTOMER miliki rasio yang optimal!!!..

by Idham Azhari

https://muhammadidhamazhari.com/

Program KLINIK KOMPASS Nusantara 28 Mei 2020

Berikut ini adalah tanggapan (resume) by Idham Azhari pada Program KLINIK KOMPASS Nusantara 28 Mei 2020 ..

Terima kasih Bu Dokter Maria, as usual, Pemaparan Bu Dokter selalu disampaikan dengan menarik & mencerahkan Kita semua 💪💪💪😃😃..

Kompassers Nusantara, seperti yang disampaikan Bu Dokter Maria, saat ini layaknya seperti "bayi kembar siam", maju kena mundur kena (film legendaris warkop dki 😁😁) .. pastinya mesti ada pilihan yang mesti Kita ambil untuk hadapi NEW NORMAL/POST NORMAL/APAPUN ITU "NORMAL" ..

Kunci keberhasilan adalah DISIPLIN DIRI, disiplin Memakai Masker, disiplin cuci tangan dengan sabun & air mengalir, disiplin lakukan physical distancing agar supaya mata-rantai COVID-19 cepat putus ..

DISIPLIN DIRI harus "dipaksakan" agar terbentuk KESADARAN KOLEKTIF ..

Contohnya, bagaimana setelah peristiwa 9-11, Kita dipaksakan untuk membuka ikat pinggang, membuka jaket, bahkan gadget ikut dipreteli ketika lewat pintu pemeriksaan .. dan akhirnya terbentuk KESADARAN KOLEKTIF .. kata pepatah-petitih Minang: ALAH BISA KARENA BIASA (kita bisa karena sudah terbiasa) ..

Atau ketika saya bekerja di Japanese Manufacturing Company, istirahat dibatasi jam nya, bel pertama sudah berjalan menuju office, bel kedua sudah berada di office, akhir nya terbiasa dgn DISIPLIN DIRI karena dilakukan bertahun2 ..

Sekali lagi, DISPLIN DIRI harus dipaksakan, saat ini Kita seperti dimasukkan kedalam "black hole" untuk dapatkan BIG BANG DISIPLIN DIRI  .. tentunya baik buat diri Kita sendiri dan Negara yang Kita cintai .. semoga badai Covid-19 cepat berlalu ..

Sekali lagi terima kasih banyak Bu Dokter Maria, SEHAT & SUKSES selalu buat Bu Dokter Maria & Keluarga .. BERKAH BERLIMPAH selalu menyertai ..

Aamiin yaa robbal'alamiin 🤲🤲🤲🙏🙏🙏😊

https://muhammadidhamazhari.com/

New Normal, Post Normal, Post COVID-19?!

Memang sedang TREN ? atau benar adanya akan terjadi atau mungkin secara tidak sadar sudah Kita alami ..

COVID-19 PANDEMIC tentu saja membawa HIKMAH dibalik "penderitaan dunia" didalamnya ..

Secara tidak sadar Kita sudah sering lakukan BELANJA ONLINE, BELAJAR ONLINE dst yang menggunakan MEDIA DIGITAL ..

Ini adalah akibat kebijakan LOCKDOWN , PSBB (Indonesia), apapun itu namanya yang "memaksa" Kita untuk berdiam diri di rumah dalam jangka waktu tertentu..

And then.. perilaku Kita sudah berubah terhadap bersosialisasi atau ketika keluar rumah, memakai Masker, PHYSICAL DISTANCING, selalu cuci tangan dengan air mengalir berikut sabun ..

Dst berkaitan dengan asupan gizi, cara bekerja/beraktivitas diluar rumah ..

Siap atau tidak siaap, Anda harus siaap, ALAM SEMESTA "memaksa" untuk lakukan NEW NORMAL/POST NORMAL!

by Idham Azhari

DIGITAL BRANDING pada Era Marketing 4.0 - Bagian Kelima

➡➡➡

DIGITAL BUSINESS SERIES

EDISI 16 NOVEMBER 2019

✅

TEMA:

"DIGITAL BRANDING pada Era Marketing 4.0 - Bagian Kelima"

✅

NARASUMBER:

Muhammad Idham Azhari

muhammadidhamazhari.com

✅

Sabtu, 16 November 2019

07:00 - 08:00 WIB (Pagi)

✅

ON AIR FM 100,9 Mhz

SUARA SIDOARJO FM

suarasidoarjo.net

Interaktif:

(031) 8961514

0821 4113 0009

✅

Tonton dan dengarkan Live Stream "Radio Suara Sidoarjo" melalui YouTube Channel: 

https://www.youtube.com/channel/UCBtGWiPZSdl0UQwnhAsyILQ

DIGITAL LITERACY - Digital Wellbeing 02

DIGITAL LITERACY - Digital Wellbeing 02

Please follow.. https://www.instagram.com/idhamazhari/ untuk dapatkan insight tiap harinya perihal DIGITAL LITERACY, DIGITALIZATION (IT), DIGITAL MARKETING, DIGITAL STARTUP (DIGITAL TRANSFORMATION)

by Muhammad Idham Azhari

DIGITAL LITERACY - Digital Wellbeing

DIGITAL LITERACY - Digital Wellbeing

Please follow.. https://www.instagram.com/idhamazhari/ untuk dapatkan insight tiap harinya perihal DIGITAL LITERACY, DIGITALIZATION (IT), DIGITAL MARKETING, DIGITAL STARTUP (DIGITAL TRANSFORMATION)

by Muhammad Idham Azhari

DIGITAL LITERACY - OTP

DIGITAL LITERACY - OTP

Please follow.. https://www.instagram.com/idhamazhari/ untuk dapatkan insight tiap harinya perihal DIGITAL LITERACY, DIGITALIZATION (IT), DIGITAL MARKETING, DIGITAL STARTUP (DIGITAL TRANSFORMATION)

by Muhammad Idham Azhari

DIGITAL LITERACY - Wifi Publik

DIGITAL LITERACY - Wifi Publik

Please follow.. https://www.instagram.com/idhamazhari/ untuk dapatkan insight tiap harinya perihal DIGITAL LITERACY, DIGITALIZATION (IT), DIGITAL MARKETING, DIGITAL STARTUP (DIGITAL TRANSFORMATION)

by Muhammad Idham Azhari

DIGITAL LITERACY - Free Wifi

DIGITAL LITERACY - Free Wifi

Please follow.. https://www.instagram.com/idhamazhari/ untuk dapatkan insight tiap harinya perihal DIGITAL LITERACY, DIGITALIZATION (IT), DIGITAL MARKETING, DIGITAL STARTUP (DIGITAL TRANSFORMATION)

by Muhammad Idham Azhari

Seminar Kesehatan dan Investasi yang Menguntungkan

Seminar Kesehatan dan Investasi yang Menguntungkan

Seminar & Investasi

Anda dapat semakin SEHAT dan SEJAHTERA dengan melibatkan diri pada Seminar Kesehatan dan Investasi yang Menguntungkan! CALL/WA 08557772226 (Idham Azhari) untuk Konsultasi.Gratis...

Seminar Kesehatan Hydrogen dan Investasi Llifewater yang Menguntungkan

Hadirilah Seminar Kesehatan Hydrogen pada tanggal 27 Oktober 2019 di Yogyajarta dan ikuti Investasi nya. Dalam 5 tahun Anda akan dapatkan keuntungan 77 persen! bandingkan dengan Investasi Deposito atau yang lebih progresif seperti Investasi Saham!!

Investasi ini diwadahi oleh Llifewater. Berinvestasi sekaligus menyehatkan Orang lain. Llifewater berdiri di Indonesia sejak pertengahan tahun 2015, dan mulai intensif memasarkan Mesin Water Ionizer Gen-2 mulai Oktober 2018. Sebelumnya perusahaan kami telah berkiprah
di Indonesia, memasarkan berbagai peralatan rumah tangga sejak tahun 1999 hingga saat ini di bawah bendera PT Kuche Indonesia.

Dalam kurun 1 tahun terakhir (Oktober 2018 – September 2019) kami telah menjual & menyewakan sekitar lebih dari 5000 unit, dengan rata-rata saat mencapai 400-500 unit mesin per bulannya.

Untuk keterangan lebih lanjut dan konsultasi gratis hubungi Idham Azhari (CALL/WA 08557772226).

Baca juga ini: https://idhamazhari.blogspot.com/2009/02/perilaku-investasi.html

Follow Akun Instagram RUANG DOKTER ID berikut ini untuk mendapatkan Informasi Kesehatan dari Dokter-Dokter Spesialis, https://www.instagram.com/idruangdokter/

by Idham Azhari

THE VOICE IN RETAIL REPORT: How brands can benefit as voice streamlines product discovery, drives sales, and boosts customer loyalty

Not too long ago, if your friend had a smart speaker like Amazon's Alexa or Google's Assistant in their living room, it seemed like a rare novelty. Within a matter of months, however, smart speakers have started becoming household staples — and they're still only at a fraction of their growth potential...

https://www.businessinsider.com/voice-in-retail-report-2018-11

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by Idham Azhari

Virus-free. www.avg.com

RightHand Robotics debuts a new pick and place system

Reliable pick and place systems have long been a kind of Holy Grail among industrial robotics. The job of moving products in and out of bins is high among the jobs that many warehouse and fulfillment centers are looking to automate.

For a few years now, RightHand Robotics has been one of the more exciting startups in the space. The company has managed to drum up $34 million in funding from investors like Menlo Ventures, GV and Playground Global. This week at the ProMat conference in Chicago, the company unveiled RightPick2, the second generation of its piece-picking solution...

https://techcrunch.com/2019/04/08/righthand-robotics-debuts-a-new-pick-and-place-system/ 

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by Idham Azhari 

Virus-free. www.avg.com

This Hong Kong Startup Uses Technology To Change Everyday Grocery Shopping

Despite being one of the financial capitals of the world, Hong Kong has traditionally lagged when it comes to cultivating game-changing startups. Among the list of reasons for this includes the high cost of living, lack of government support and an immature ecosystem to retain talent. One commonly overlooked deterrent is the fact that Hong Kong, by most world standards, is already highly efficient—there simply aren't many outstanding problems that need solving. Real estate developer-turned-entrepreneur Clarence Ling was fully aware of the challenges that Hong Kong presents for an aspiring startup founder, but instead of leaving the city he stayed and took on the challenge.

"Hong Kong people, in general, in my point of view, are still stuck in the era of our most glorious days—back in the '80s, '90s, even 2000s. And most successful people are from real estate and finance in Hong Kong. The younger kids, teenagers, they have someone new to look up to—be in Pony Ma, Jack Ma from China or Jeff Bezos, Elon Musk—in Hong Kong, we're still talking about Li Ka-shing. It hurts me."

Ling, is the cofounder and chief development officer of Ztore, a Hong Kong-based e-commerce startup selling groceries. Ling has a broad entrepreneurial and investing background. Apart from managing Kwai Hung Group, a private property development company, he's also helped dozens of overseas companies to expand in Asia, and he's also an active investor in more than 20 startups globally, including Lalamove, which is either at or close to becoming a unicorn.

Unconventional beginnings in a well developed niche

In late 2014, after recognizing that the B2C landscape in Hong Kong was reaching a tipping point, Ling and his cofounder stumbled upon a Singaporean e-commerce company called RedMart. Ling immediately recognized that the websites of the traditional brick-and-mortar grocers in Hong Kong were antiquated at best and in dire need of an upgrade. Despite pushback from friends and family, he decided to press forward and jump headfirst into launching Ztore.

"Rental in Hong Kong is very, very expensive, compared to Singapore," Ling says. "A lot of investors actually were quite shocked that we chose an online supermarket as an entry point rather than doing electronics or fashion—these with much higher margins. But we thought if we wanted to change the customer behavior, we had to pick something that affects Hong Kong people's daily lives."...

https://www.forbes.com/sites/kimjay/2019/03/28/742/#4b3506b16b71  

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by Idham Azhari

Virus-free. www.avg.com

How to Analyze the Cause of a Ranking Crash

In 2012, I had a large client that was ranked in the top position for most of the terms that mattered to them.

And then, overnight, their ranking and traffic dropped like a rock.

Have you ever experienced this? If so, you know exactly how it feels.

The initial shock is followed by the nervous feeling in the pit of your stomach as you contemplated how it will affect your business or how you'll explain it to your client.

After that is the frenzied analysis to figure out what caused the drop and hopefully fix it before it causes too much damage.

In this case, we didn't need Sherlock Holmes to figure out what happened. My client had insisted that we do whatever it took to get them to rank quickly. The timeframe they wanted was not months, but weeks, in a fairly competitive niche.

If you've been involved in SEO for a while, you probably already know what's about to go down here.

The only way to rank in the timeline they wanted was to use tactics that violated Google's Webmaster Guidelines. While this was risky, it often worked. At least before Google released their Penguin update in April 2012.

Despite my clearly explaining the risks, my client demanded that we do whatever it took. So that's what we did.

When their ranking predictably tanked, we weren't surprised. Neither was my client. And they weren't upset because we explained the rules and the consequences of breaking those rules.

They weren't happy that they had to start over, but the profits they reaped leading up to that more than made up for it. It was a classic risk vs. reward scenario.

Unfortunately, most problems aren't this easy to diagnose. Especially when you haven't knowingly violated any of Google's ever-growing list of rules

In this article, you'll learn some ways you can diagnose and analyze a drop in ranking and traffic...

https://www.searchenginejournal.com/analyze-ranking-crash/298783/#close 

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by Idham Azhari 

Virus-free. www.avg.com

Social Media Roundup: Google+ Data Removal Reminder, Gaming Tab On Facebook App, Instagram Checkout

"Social Media Roundup" is a weekly roundup of news pertaining to all of your favorite websites and applications used for social networking. Published on Sundays, "Social Media Roundup" will help you stay up-to-date on all the important social media news you need to know.

Facebook

Gaming Tab In Mobile App

Every month, more than 700 million people play games, watching gaming videos and engage in gaming groups on Facebook. So Facebook is making it easier for people to find and connect around their favorite games, streams, and groups by placing a dedicated Gaming tab in the main navigation bar of the Facebook mobile app.

The new Gaming tab is part of Facebook's decision to personalize shortcuts for people to easily access the communities and content that they interact with the most.

By tapping on the Gaming tab, you will be able to play your favorite Instant Games. And you can watch videos from top streamers, esports organizations and game publishers. And you can follow updates from your gaming groups, connect with other group members and find new groups to join.

https://www.forbes.com/sites/amitchowdhry/2019/03/24/social-media-roundup-google-data-removal-reminder-gaming-tab-on-facebook-app-instagram-checkout/#79465adb6c87 

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by Idham Azhari 

Virus-free. www.avg.com

For a monthly subscription fee, this startup will send out customized gifts to current and prospective clients at scale

For a monthly subscription fee, this startup will send out customized gifts to current and prospective clients at scale

In today's noisy, fast-paced world, finding a way to let clients and potential customers know that they are top of mind can be a major challenge for companies.

Enter Sendoso, a 2.5-year-old, San Francisco-based online-to-offline startup that promises to source, store and ship anything a business ever needs to send — and track its return on investment, to boot.

How does it work? According to CEO and co-founder Kris Rudeegraap, Sendoso, founded in 2016, already has 110 full-time employees, hundreds of vendor relationships and six warehouses, including its biggest, an 80,000-square-foot space in Las Vegas.

It also has relationships with dozens of workers on whom it can call to help it as it needs them and, as crucially, it integrates with Salesforce, Marketo and Engagio, among other platforms where companies largely live...

https://techcrunch.com/2019/02/26/for-a-monthly-subscription-fee-this-startup-will-send-out-customized-gifts-to-current-and-prospective-clients-at-scale/

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by Idham Azhari

Virus-free. www.avg.com

Can Blockchain Technology Make Agriculture Safer?

Most of what we've heard about blockchain technology has been in the realm of cryptocurrencies such as Bitcoin. But this new technology will have wide-ranging business applications as true peer-to-peer networks become more widespread. 

 Smart contracts built on blockchain technology may eliminate the need for middlemen. Energy grids could use that tech to increase cybersecurity. And aerospace suppliers look to blockchain as a potential investment in keeping track of their supply lines and boosting efficiencies.

But perhaps one of the most unexpected – and impactful – applications of blockchain may be in agriculture.

Blockchains could ensure vegetable quality

The blockchain is a byproduct of Bitcoin, but its application range is infinite. Blockchain can have a significant impact beyond the internet, and it is likely the concept will be applied to all industries in the future. One example of this potential is in quality assurance – a process all businesses must contend with.

An active example of the impact of blockchain technology on agriculture is the increase in traceability of agricultural products. In Aya-cho, Higashi Morokata-gun, Miyazaki Prefecture, Japan, demonstration experiments are being carried out using blockchain technology to assure the quality of organic agricultural products. The data recorded includes who farmed the product, condition of the soil, nature of the pesticides and production environment. This proves the quality of the product.  Agriculture experts are taking notice of these products, too, which trade at almost twice the market price due to the spotlight on them.

https://www.forbes.com/sites/mitsubishiheavyindustries/2018/11/30/can-blockchain-technology-make-agriculture-safer/#174928e37013

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by Idham Azhari

Virus-free. www.avg.com

Exclusive: Your brain is lying to you about Super Bowl ads. This neuroscientist can prove it

The best commercial of the 2018 Super Bowl according to the almighty USA Today Ad Meter was Amazon's "Alexa Loses Her Voice," a hilarious look at what might happen if certain celebrities were given free reign to voice the digital assistant. The Ad Meter, which for many CMOs is the only measurement that counts, is based on public votes. You liked it. I liked it. We all liked it.

Or did we?

Paul Zak, PhD, cofounder and CEO of Immersion Neuroscience, says there's a big difference between the Super Bowl commercials we say we love, and the ones our brains actually love, that we'll remember, and will most likely lead us to actually buying the product.

Which is, uh, kind of the whole point...

https://www.fastcompany.com/90300169/your-brain-is-lying-to-you-about-super-bowl-ads-this-neuroscientist-can-prove-it

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by Idham Azhari

Virus-free. www.avg.com

Japan's Society 5.0: Going Beyond Industry 4.0

Germany's Industry 4.0 is a well-known buzzword. Japan has now introduced Society 5.0. Is this a mere one-step-ahead game, or is there more behind?

Industry 4.0

As the name already indicates, Industry 4.0 is looking mainly into industrial production. Its main idea is the information exchange between companies down to the machines and processes.

Nowadays, not only machines but virtually all objects are equipped with sensors that produce information about their status or location. This means that there is much more information is available than there was before. As the interfaces are not yet clearly defined, the amount of information increases and becomes impossible to be processed by humans...

https://www.japanindustrynews.com/2017/08/japans-society-5-0-going-beyond-industry-4-0/

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by Idham Azhari

Virus-free. www.avg.com

The AI market is growing, but how quickly is tough to pin down

The AI market is growing, but how quickly is tough to pin down

If you work in tech, you've heard about artificial intelligence: how it's going to replace us, whether it's over-hyped or not and which nations will leverage it to prevent, or instigate, war.

Our editorial bent is more clear-cut: How much money is going into startups? Who is putting that money in? And what trends can we suss out about the health of the market over time?

So let's talk about the state of AI startups and how much capital is being raised. Here's what I can tell you: funding totals for AI startups are growing year-over-year; I just don't know precisely how quickly. Regardless, startups are certainly raising massive sums of money off the buzzword.

To make that point, here are just a few of the biggest rounds announced and recorded by Crunchbase in 2018:....

https://techcrunch.com/2019/01/20/the-ai-market-is-growing-but-how-quickly-is-tough-to-pin-down/

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by Idham Azhari

Virus-free. www.avg.com

AWS launches WorkLink to make accessing mobile intranet sites and web apps easier

AWS launches WorkLink to make accessing mobile intranet sites and web apps easier

If your company uses a VPN and/or a mobile device management service to give you access to its intranet and internal web apps, then you know how annoying those are. AWS today launched a new product, Amazon WorkLink,  that promises to make this process significantly easier.

WorkLink is a fully managed service that, for $5 per month and user, allows IT admins to give employees one-click access to internal sites, no matter whether they run on AWS or not.

After installing WorkLink on their phones, employees can then simply use their favorite browser to surf to an internal website (other solutions often force users to use a sub-par proprietary browser). WorkLink the goes to work, securely requests that site and — and that's the smart part here — a secure WorkLink container converts the site into an interactive vector graphic and sends it back to the phone. Nothing is stored or cached on the phone and AWS says WorkLink knows nothing about personal device activity either. That also means when a device is lost or stolen, there's no need to try to wipe it remotely because there's simply no company data on it...

https://techcrunch.com/2019/01/23/aws-launches-worklink-to-make-accessing-mobile-intranet-sites-and-web-apps-easier/

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by Idham Azhari

Virus-free. www.avg.com

Secrets To Build A Successful E-Commerce Business

India is currently the breeding ground for constant innovation and technology and the world has had its eyes on us for a few years now. With a population of over a billion, it is an exciting space for startups to execute well thought out businesses.

Talking about entrepreneurship and start-ups, one thing you should know is that it's never going to be a cakewalk and you need to be in it for the long term...

https://www.entrepreneur.com/article/326627

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by Idham Azhari

Virus-free. www.avg.com

The Top 10 Side Gigs for 2019 (Infographic)

The term "gig economy" seems ubiquitous now, but it was reportedly coined just 10 years ago, when people began picking up side jobs for extra cash during the 2008-2009 financial crisis. Freelance labor marketplace TaskRabbit, hotel industry disruptor Airbnb and rideshare giant Uber all came onto the scene during that span, and today, nearly four in 10 Americans have a side hustle, according to a 2018 Bankrate.com survey.

 

If you're considering new ways to make extra cash, a report published today from Fundera, a small-business loan marketplace, lists 10 top options to consider this year. To narrow down the side gigs, the report used raw data from four large freelancer sites -- Upwork, PeoplePerHour, Guru and SimplyHired -- and analyzed demand, pay and client ratings. Software development, design and writing received top billing, as those areas tend to offer many freelance opportunities and above-average pay levels...

https://www.entrepreneur.com/article/326438

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by Idham Azhari

Virus-free. www.avg.com

Grow Brand Value While Accelerating Revenue Growth

Brands have become an essential component in how consumers purchase, perceive and learn about products and services. This means that increasing brand licensing value is critical to any brand's successful progression. Fortunately, there are three proven ways that will set you on the path to effectively increase the licensing value of your brand. 

Related: Extend Your Brand's Reach With Licensing

1. Strengthen your brand's reputation.

When consumers are delighted by a particular brand experience, they begin to bond emotionally with the brand. They become brand loyalists and advocates -- buying the brand more often and recommending it to others. This behavior serves to build the brand's reputation. In fact, consumers will often purchase a brand for the first time because of its reputation. The brand, therefore, adds value and certainty to a product made with unknown hands. 

The stronger a brand's reputation, the higher the value of the brand and the greater revenue it will drive for its owner. Prospective licensees want to gain rights to brands with the strongest reputation as these are the brands consumers demand and retailers prefer most. The stronger the brand, the higher likelihood that the licensed products will sell in and sell through.

2. Increase your brand's expandability.

Brand loyalists and advocates look to their preferred brands to deliver more and better products year after year. When this occurs, the brand gains permission to expand into categories that complement its original offering. For example, the Mr. Clean brand, owned by P&G, was launched in 1963 as the first household liquid cleaner. Over time, the brand gained a strong reputation for its ability to clean effectively on a variety of surfaces.

By delighting its consumers, Mr. Clean built significant brand loyalty and allegiance. When asked, consumers told the Mr. Clean brand team that they expected the Mr. Clean brand to offer additional products that simplified and enhanced the household cleaning experience. To satisfy these consumers, Mr. Clean developed a line of branded mops, brooms and brushes. These products were met with enthusiasm and over time, consumers demanded even simpler and more effective ways to clean their homes...

https://www.entrepreneur.com/article/324108

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by Idham Azhari

Virus-free. www.avg.com